The 3-sided (triangle) videotron has become a new highlight in Makassar City, appearing as a modern outdoor media with a unique design. Located right at the Tanjung Bunga Roundabout in the Center Point of Indonesia (CPI) area, the presence of this videotron has its own appeal. It is not only a means of promotion, but also a symbol of the city’s progress. Even more special, this videotron is recorded as the first triangle videotron on the island of Sulawesi.
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The triangle videotron, which stands firmly at the Tanjung Bunga Roundabout, CPI Makassar, has a very strategic position. The location is a main road that is busy with people, whether for business, recreation, or access to various important points in the city. With its three-sided design, advertisements can be seen from various angles, providing maximum visibility.
As the first three-sided videotron in Sulawesi, its location in a prestigious area makes this medium more than just an advertising tool. It also becomes part of Makassar’s modern identity, aligning with the city’s growth as an economic hub in eastern Indonesia.
CPI Makassar as a New Icon
Center Point of Indonesia (CPI) is a modern reclamation area covering 157 hectares in the west of Makassar City. This area has been developed as a center for business, tourism, and public facilities. Part of the area is used for the CitraLand City CBD. Meanwhile, 50 hectares are managed by the South Sulawesi Government for public facilities such as beaches, city parks, places of worship, museums, and entertainment centers.
The CPI area itself has become a magnet for the community due to its various iconic attractions. Some of them are:
Losari Beach, a legendary icon of Makassar, which is now better organized as a public space and tourist destination.
Amirul Mukminin Mosque, the first floating mosque in Indonesia with distinctive Makassar and Bugis architecture.
The 99 Domes Mosque, an architectural masterpiece designed by Ridwan Kamil, stands majestically on reclaimed land at Losari Beach.
With all these advantages, the CPI area is not only an entertainment center but also a major economic and tourist hub. The presence of a 3-sided videotron at this location further strengthens CPI’s image as a modern area with a City Friendly Advertising concept, where outdoor media also beautifies the cityscape.
Advantages of Advertising on LED CPI Makassar
Advertising on the 3-sided videotron at CPI Makassar offers various advantages that are difficult for other media to match. These include:
1. Ads Are More Visible from Any Angle
First, the three-sided design makes ads more visible from various angles. This increases audience reach while strengthening visual appeal.
2. Higher Ad Resolution
Furthermore, the LED technology used provides high-resolution display quality, making ads clearer, more attractive, and easier to understand.
3. Strategic Location
Third, the strategic location in the center of a busy area ensures high exposure every day, both from the local community and tourists.
4. More Flexible Ads
In addition, content flexibility is an important added value. Advertisements can be tailored to specific moments, displaying videos, animations, and interactive graphics. Thus, promotional messages are not only informative but also capable of providing captivating visual entertainment.
Impact on the Economy and Brand Visibility
Makassar is the fifth-largest city in Indonesia with a population of more than 1.7 million. Economic growth of 8.23 percent over the past five years shows positive dynamics that far exceed the national average. These conditions make Makassar a center for business, trade, and tourism.
In this context, advertising on CPI’s 3-sided videotron means taking advantage of the city’s growth momentum. Brands that appear will be more easily recognized, perceived as modern, and gain wide exposure in prestigious areas. The impact is not only increased visibility but also strengthened brand image in the minds of consumers.
CPI as a Business and Commercial Center
Future development plans for the CPI area will include new office buildings, shopping centers, and public spaces. This will make CPI the economic and business center of Makassar. As such, the videotron triangle located at the Tanjung Bunga Roundabout will continue to be an important advertising spot.
Not only a promotional medium, this videotron will also become part of the city’s face that beautifies the urban landscape. The City Friendly Advertising concept applied at CPI makes advertising not just a commercial tool, but also an aesthetic element that supports the beauty of the area.
The 3-sided videotron at the Tanjung Bunga Roundabout, CPI Makassar area, is the first videotron triangle in Sulawesi. With its strategic location, modern technology, and the iconic CPI area as its backdrop, this medium serves as an effective and prestigious promotional tool. Its unique three-sided design ensures that every advertisement displayed will leave a lasting impression on the public.
It’s time to showcase creative ideas and boost brand exposure through the three-sided videotron at CPI Makassar. With Rebound Ads, the opportunity to enhance brand visibility is now more accessible than ever.
