Adidas launched the world’s first liquid billboard at kite beach– one of dubai’s most popular public beaches. rise from the sand, the first action of its kind celebrates adidas’ efforts to offer a wider selection of technical apparel for athletes everywhere
The billboard, in the name of Adidas is five meters high, three meters deep and can hold up to 11,500 gallons of water.
The billboard is five meters high, three meters deep and can hold up to 11,500 gallons of water made over 3 weeks by 32 teams. this makes the Billboard the only swimmable in the World.
