Pokemon Game Promotion at Shinjuku – Japan
As part of the release of Pokémon Scarlet and Violet , The Pokémon Company is doing all sorts of advertising. One of the more eye-catching ones – located outside Shinjuku Station in Japan – is a 3D billboard of the new starter Pokémon Sprigatito (grass), Fuecoco (fire) and Quaxly (water). Here it is in motion: JR新宿駅東口 […]
Bus Shelters that can Reduce Pollution
The R&D department of JCDecaux developed the Filtreo bus shelter in response to a study commissioned from the INRA (French national institute for agronomic research), which highlighted the possible impact of urban greening on air pollution. Filtreo is designed to reduce passengers’ exposure to pollutants, particularly fine particles, at the kerbside. This is where concentrations […]
Sounds on OOH Advertising
Most people are governed by what they hear; sound impacts people’s mood, emotion and their state of mind. Sound is the second most impactful and widely used sense in marketing as it creates an element of surprise, it effectively grabs attention thus increases brand recall. Overall, sound can create an atmosphere and trigger your imagination. With advancements […]
First Swimmable Billboard from Adidas
Adidas launched the world’s first liquid billboard at kite beach– one of dubai’s most popular public beaches. rise from the sand, the first action of its kind celebrates adidas’ efforts to offer a wider selection of technical apparel for athletes everywhere The billboard, in the name of Adidas is five meters high, three meters deep […]
Best 3D Anamorphic Videotron
Vodafone’s Lions South Africa rugby tour billboard – w Ogilvy designed a 3D billboard for the Vodafone British and Irish Lions rugby tour of South Africa. The campaign featured in London’s iconic Piccadilly Circus and depicted British & Irish Lions ambassadors Sam Warburton, Maggie Alphonsi, Paul O’Connell and Jeremy Guscott, being brought to life as […]
Again! Indonesian Singer on Times Square Videotron
It is undeniable that Indonesia has great talents in the world of singing, not infrequently these songs become hits not only in Indonesia but also abroad. Until spotify chose to be their media promotion in Times Square, the most prestigious place in the world of outdoor advertising. Read Also : This digital advertising is getting extinct, […]
