Artikel - Beautify the City, Bogor City Government Wants Advertisements Only in Digital Form

Beautify the City, Bogor City Government Wants Advertisements Only in Digital Form

Examples of Advertising Visual Pollution. Source: Medium.com In Bogor, we often find billboards, unkempt banners, put them up as they like and seem unauthorized. As a result, the aesthetic value of the city of Bogor is reduced and full of visual pollution, departing from this the Bogor City Government intends to curb billboards, banners and […]

18 Dec 2020
Artikel - Rainy Season and Strong Winds, Beware of Shelter Near Billboards

Rainy Season and Strong Winds, Beware of Shelter Near Billboards

The phenomenon of strong winds that occurs during the rainy season not only causes trees to fall, but even billboards also collapse due to frequent high winds. At least in the past week there have been more than three reports about the collapse of billboards because of being hit by strong winds. Source: Detik.com Viral […]

18 Dec 2020
Artikel - Billboard, a new way of giving an expression

Billboard, a new way of giving an expression

Lately, we are often surprised by the behavior of celebrities in Indonesia and abroad. Those who live in riches never stop making the center of attention by spending money with an unmitigated nominal. Billboards or videotrons, which are generally used to promote products / services, are now a land for artists and celebrities to express […]

12 Dec 2020
Artikel - “Not Passing Censorship” Ads Spread in Jakarta

“Not Passing Censorship” Ads Spread in Jakarta

Sumber: https://www.instagram.com/p/CHjwbRfHs-T/ Not literally, but the advert is a campaign from Compass Shoes in collaboration with Japanese streetwear, Fxxckingrabbits or FR2. The minimalist yellow ad design with a white rabbit along with the headline “This Ad Does Not Pass Censorship” in Jakarta made the public curious, many people immortalized and went viral on social media. […]

2 Dec 2020
Artikel - Getting know the Bogor Landmark through the Bogor City of Runners Totem

Getting know the Bogor Landmark through the Bogor City of Runners Totem

Totem Bogor City Of Runners is now in the maintenance and preparation stage for full functionality. In a glimpse of repeating again, Totem Bogor City of Runners is the result of a breakthrough collaboration between MediaMove and the Bogor city government with the consideration that the city of Bogor is a city of runners. There […]

2 Dec 2020
Artikel - Using DOOH as an Interactive Advertising

Using DOOH as an Interactive Advertising

Media advertising is broadly divided into two groups, namely Above The Line advertisements such as television, billboards, radio, print ads and Below The Line such as Public Relations, Search Engines, and Social Media. Creativity in advertising can be done in any media, but in general it is often found in OOH advertising. OOH advertising media […]

27 Nov 2020